ECOMMERCE TIPS

Shopify Quantity Discounts: Complete Setup Guide And Tips [2025]

by Maya

Jan 6th, 2025

8 mins read

Shopify Quantity Discounts Complete Setup Guide Tips

Shopify quantity discounts incentivize customers to buy more while fostering long-term loyalty through added value. According to research, 62% of consumers spend more than two hours weekly searching for discounts and promotions online. For Shopify merchants, this presents a golden opportunity to boost sales through strategic quantity discounts.

In this comprehensive guide, you'll discover a step-by-step process for setting up Shopify quantity discounts, including methods for creation, best practices, and real-life examples to help you achieve similar success. Starting fresh on Shopify or fine-tuning your discount strategies? We’re here with actionable tips and proven strategies to help you succeed.

1. Understanding Shopify quantity discounts

Quantity discounts on Shopify are promotional offers that reduce the price per unit when customers purchase multiple items. Unlike regular discounts that apply to single items, quantity discounts specifically reward bulk purchases, making them particularly effective for both increasing sales and managing inventory.

Psychology behind quantity discounts:
Studies from Auburn University suggest that customers are significantly more likely to purchase when they perceive greater value through bulk discounts. Highlighting clear savings can trigger this psychological effect, leading to increased sales.

Let's explore three powerful types of quantity discounts you can implement in your Shopify store:

1. Tiered Shopify quantity breaks: These discounts increase the savings percentage as customers reach higher quantity tiers:
- First 3 items: Full price
- Items 4-6: 5% off
- Items 7-10: 10% off
- Items 11+: 15% off

Tiered Shopify quantity breaks

Ideal for: Encouraging larger orders of consumable products such as coffee pods or skincare items.

2. Buy X Get Y deals: This format offers free or discounted items after a quantity threshold:
- Buy 2 Get 1 50% off
- Buy 3 Get 1 Free
- Buy 5 Get 2 Free

Shopify quantity discount - Buy X Get Y deal

Ideal for: Products with higher margins where free items won't hurt profitability, like accessories or beauty products.

Learn how to set up Shopify Buy X Get Y through our comprehensive guideline.

3. Collection-wide discount: These apply across multiple products in a collection:
- Buy any 3 items: 10% off
- Buy any 5 items: 15% off
- Buy any 8 items: 20% off

Ideal for: Fashion stores or retailers with complementary products.

2. How to add quantity discounts on Shopify store

You can create quantity discounts in two ways: using Shopify's native features or through specialized apps. Let's explore both methods to help you choose the best approach.

2.1 Method 1: Native Shopify quantity discounts

Here's how to set them up:

Step 1: Go to your Shopify admin. In "Discounts", click "Create discount" and select "Buy X get Y" or "Amount off" discount type

Step 2: Configure basic settings: Name your discount code, set the discount amount or percentage and the products applied to

Shopify quantity discounts admin setup 2

Step 3: Set quantity requirements and other configurations

Shopify quantity discounts admin set up 3

While Shopify's built-in discount features are free to use, they come with some limitations:

Less flexibility in discount structures
Manual code entry required at checkout
Limited ability to display discounts on product pages
No automatic tier calculations

2.2 Method 2: Using apps for advanced Shopify quantity discounts

While Shopify's native discount features offer basic functionality, specialized discount apps provide a robust solution that can significantly improve both merchant operations and customer experience. Here's why apps are often the preferred choice:

Automatic discount application: The app automatically applies discounts as customers add items to their cart, handling complex discount combinations without requiring manual coupon codes.
Enhanced visual displays: Customers can see clear, customizable discount tables and savings information directly on product pages with interactive elements that update in real-time.
Comprehensive analytics: Get detailed insights into discount performance, customer behavior, and ROI through comprehensive tracking and reporting features.
Flexible discount configurations: Create and manage multiple discount types including percentage off, fixed amounts, and BOGO deals with options for scheduling and customer targeting.
Superior customer experience: Provide a smooth shopping experience with clear savings information, automated discount application, and consistent display across all devices.

* Recommended Shopify quantity discount app: Discount Buy X Get Y BOGO Gift app

Discount Buy X Get Y BOGO Gift app, rated 4.9/5 with 1,000+ reviews, helps merchants easily create effective Shopify quantity discounts. According to the app’s BFCM 2024 data, Volume Discounts drove the second-highest revenue among all campaign types.

This app features an advanced quantity discount builder supporting mixed variants, smart condition settings for targeted promotions, real-time discount displays across your store, and mobile-optimized tables that work seamlessly on all devices. That’s why we highly recommend it for your store.

Step by step to set up Shopify quantity discount campaign

Step 1: Create Quantity Discount campaign
Go to the app dashboard, click the "Create" button in the top right corner

From the campaign types, select "Volume discount"

Step 2: Configure basic information
In this step, you'll set up how your discount runs and appears to customers.

Qikify Discount app allows displaying Quantity discount on Product and Checkout page (for Shopify Plus stores), please tick on the option you want.

Pro tips:
- Quantity discounts work best when offering 3-4 tiers of savings. This provides enough options without overwhelming customers. Keep tier structures simple: e.g., "Buy 2 (10% off), Buy 3 (15% off), Buy 4+ (20% off)"
- Use the "Most Popular" tag to highlight your most profitable tier
- Enable "Combinations" to let customers mix different variants while maintaining quantity discounts

Learn more about “Combine and Promote Multi-Tier Discounts on Shopify”

Step 3: Advanced settings configuration
Fine-tune your volume discount with these advanced options:

- Allow changing variants of items in each tier: Changing variants in a volume discount affects how customers can mix and match different versions of your product. For example, allowing customers to combine different sizes or colors to reach discount tiers.

- Enable display conditions: Set precise rules for when your quantity discounts are shown. The Qikify Discount app lets you create various conditions based on product price, cart quantity, or customer segments, such as country or customer tags…

Pro tips:
- For fashion products, enable cross-variant discounts to encourage multi-color purchases
- Set reasonable minimum purchase thresholds that align with your profit margins
- Consider seasonal buying patterns when setting maximum discount limits

Step 4: Preview and publish campaign

Finally, check how discounts appear in your store and test the checkout process with different quantities. Ready to boost your sales with quantity discounts campaigns? Click "Publish" to make your campaign live.

Remember:
Monitor your campaign's performance through analytics by tracking these key metrics:
Conversion rate per discount tier
Average order value before and after implementation
Customer lifetime value changes
Cart abandonment rate impact
Revenue per visitor
Adjust your tiers based on this data - for example, if you see most customers stopping at tier 2 (buy 3), consider adjusting tier 3 (buy 5) to make it more attractive.

2.3 Common quantity discount issues and solutions

1. Discount not applying correctly

Cause: Conflicting discount rules
Solution: Check discount priority settings and ensure rules don't overlap

2. Customer confusion

Cause: Unclear tier structure
Solution: Implement clear visual indicators and progress bars

3. Cart calculation errors

Cause: Mixed variant issues
Solution: Set clear variant rules and test extensively

3. Best practices and real examples for Shopify quantity discount campaigns

Pricing strategy tips: Your foundation for profitable Quantity discount

A well-planned pricing strategy ensures your quantity discounts drive sales while maintaining profitability. Consider these essential elements when structuring your discount tiers:

Start with smaller discounts and test customer response
Ensure your margins can support the discount structure
Consider seasonal variations in pricing
Monitor competitor pricing

Pro tips:
Here is an example on how to calculate your quantity discount ROI
For a $50 product:
1. Regular orders: 100 units × $50 = $5,000
2. With tiered discount (10% off 3+ units):
- 70 single units × $50 = $3,500
- 30 triple-unit orders × ($50 × 3 × 0.9) = $4,050
- Total revenue: $7,550
- Revenue increase: 51%

Display optimization: Making your discounts impossible to miss

Clear visual presentation of your quantity discounts can significantly impact conversion rates. Here's how to make your offers stand out:

Make discount tiers clearly visible
Use eye-catching but professional design
Highlight savings amounts
Show price per unit at each tier

Testing and monitoring: Data-driven discount optimization

Regular monitoring and testing help refine your quantity discount strategy for maximum impact:

A/B test different discount structures
Monitor conversion rates by tier
Track average order value changes
Analyze customer feedback

Real examples

Store 1: Emamaco (Fitness clothing)

Emamaco specializes in women’s fitness clothing with unique features like pet hair-resistant fabric and maternity-friendly designs.

They utilize a 4-tier quantity discount system to encourage bulk purchases. For example, customers get progressively higher discounts as they buy more leggings or activewear items. This strategy not only drives higher average order value (AOV) but also fosters loyalty among fitness enthusiasts and expecting mothers.

Shopify quantity discount example emamaco

Emamaco quantity discount campaign

Store 2: Kosmu (Home goods)

Kosmu, a brand specializing in premium home goods. Their products focus on high-quality materials and functionality, including OEKO-TEX certified fabrics for safe, chemical-free use. Here are potential methods to increase AOV from Kosmu:

Bundle Offers: Pairing the Kosmu Waffle Throw Blanket with complementary products, such as pillows or bath towels, could encourage customers to buy more at a discounted rate.

Quantity Discounts: Offering discounts for purchasing multiple blankets or towels could appeal to customers looking to outfit their homes or purchase gifts, increasing overall sales.

Kosmu quantity discount campaign

Key takeaways:
- Choose high-Demand products: Use volume discounts for affordable items that customers often buy in multiples.
- Offer clear tiered discounts: Structure incentives like "Buy 2, save 10%; Buy 3, save 20%" to boost cart size.
- Leverage seasonal trends: Focus on seasonal essentials, such as winter wear or maternity clothing, to maximize relevance.

4. Conclusion: start boosting your sales with Shopify quantity discount today

Implementing Shopify quantity discounts on your store can significantly boost your sales and average order value when done correctly. Start with clear goals, choose the right implementation method, and continuously monitor and optimize your strategy.

Here’s your action plan to get started:

1. Analyze your current metrics:

Calculate your product margins to determine sustainable discount tiers
Review existing customer purchase patterns
Identify your best-selling products suitable for quantity discounts

2. Choose your implementation strategy:

For basic needs: Use Shopify's native discount features
For advanced requirements: Consider a specialized quantity discount app
Test both percentage-based and fixed-amount discounts to find what resonates with your customers

3. Monitor these key performance indicators:

Average order value (AOV)
Conversion rate per discount tier
Total revenue impact
Customer lifetime value changes

Ready to boost your sales with Shopify quantity discounts? Start with a simple tier structure on your top-selling products, then expand based on performance data. Remember: successful quantity discounts aren't set-and-forget – they require regular monitoring and optimization to maximize their impact on your bottom line.

Want to see faster results? Begin implementing your first quantity discount campaign today using our step-by-step guide above, and watch your sales grow.

5. Frequently asked questions

1. Can I set up quantity discounts without an app?

Yes, using Shopify's native discount features, though functionality will be limited compared to specialized apps.

2. What are the best apps for quantity discounts?

Qikify Discount app is highly recommended for its comprehensive features and user-friendly interface.

3. How can I measure the success of quantity discounts?

Track metrics like average order value, units per transaction, and overall revenue before and after implementing discounts.

4. Can I combine quantity discounts with other promotions?

Yes, but carefully consider the total discount amount and ensure your margins can support combined promotions.

5. What are the key metrics to track?

Monitor average order value, conversion rate, units per transaction, and total revenue to gauge success.

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ABOUT THE AUTHOR

Maya Mai
Digital Marketing Specialist at Qikify
Hello! I am Maya Mai – digital marketer, storyteller, and creative thinker. My passion? Crafting impactful strategies and compelling narratives that help eCommerce brands thrive.

When I’m not immersed in marketing projects, you’ll find me exploring new skills—whether it’s learning design techniques, honing photography, or diving into research. For me, every day is a chance to create and grow.

Feel free to reach out! I’m always excited to chat about marketing, share insights, or explore exciting new collaborations. Let’s connect me on LinkedIn (or Facebook) and take your business to the next level!

Table of content

1. Understanding Shopify quantity discounts

2. How to add quantity discounts on Shopify store

3. Best practices and real examples