Yes, if done right, they can increase AOV Shopify by 10–30%.
ECOMMERCE TIPS
Best Shopify upsell popup apps: Reviews and tips for high conversions
by Tide
Ready to supercharge your store with a Shopify upsell popup app, but feeling lost about which one will actually drive results? You already know that a well-placed Shopify upsell popup can turn single purchases into bigger orders, boosting your store's average order value and overall revenue. But there's the challenge. With dozens of Shopify upsell popup apps flooding the market, finding the right one can feel like searching for a needle in a haystack. That's why we've done the heavy lifting for you. We tested, compared, and shortlisted only the top-rated apps that deliver the perfect blend of powerful features, user-friendly interfaces, and pricing flexibility—from completely free options to premium powerhouses.
Pick the wrong tool, and you risk annoying customers, wasting time, or even budget on setups that do not convert. That is why in this article, you will get both:
Quick, side-by-side comparisons of the best Shopify upsell popup apps so you can choose and install one today.
Proven strategies, real-world examples, and a quick guide to set up and launch high-converting upsell popups.
Let’s get into it!
1. What is a Shopify upsell popup? Types and benefits
A Shopify upsell popup is a small window appearing on your store website to encourage customers to buy more, better, or complementary products before they finish checking out.
An add-to-cart Shopify upsell popup example.
There are five common types of Shopify upsell popups:
Add-to-cart popups: Triggered right after a customer adds an item to their cart (Shopify cart upsell). Perfect for suggesting accessories, bundles, or upgrades.
Product page upsells: Appear while the customer is browsing a specific product. Great for highlighting premium versions or add-ons.
Checkout upsells: Show at the checkout stage, offering last-minute deals.
Exit-intent popups: Detect when a customer is about to leave and show a targeted offer to keep them engaged.
Post-purchase upsells: Appear after the customer completes their purchase. No risk of losing the initial sale, and they can still add more.
They seem simple concepts, but extremely powerful when done right. Upsell popup Shopify appears at the moment of buying intent when the customers have already engaged, their wallet is out, and they are just a click away from saying “yes” to more.
Case studies from OptiMonk show that well-timed Shopify upsell popups can boost conversion rates by up to 37% and increase average order value (AOV) by at least 15%, all without additional ad spend.
2. Top 5 best Shopify upsell popup apps
There are dozens of Shopify upsell popup apps out there, but not all are created equal. We tested, compared, and shortlisted the top-rated ones that deliver the best mix of features, ease of use, diverse pricing options, from free plans, free trials to premium tiers.
After this app recommendation section, we will also share practical use cases to help you understand when and how each app can be applied for maximum impact.
Now, let’s take an overview of Shopify upsell apps through a table of quick comparisons among them below:
App | Best for | Key features | Pricing | Rating |
|---|---|---|---|---|
Versatile upsell popups with free gifts & BOGO |
|
| 4.8/5.0 | |
Comprehensive targeting |
|
| 4.6/5.0 | |
Enterprise-grade |
|
| 4.5/5.0 | |
Budget-friendly |
|
| 4.9/5.0 | |
Marketing automation |
|
| 4.9/5.0 |
In the next section, you will explore every Shopify product upsell popup app in detailed perspectives, including: Key features, Best for, Pros and Cons, and Pricing plan.
2.1 Qikify Upsell BOGO & Free Gift: All-in-one solution
💎Built for Shopify
4.8/5 rating - 607 reviews
Qikify Upsell BOGO & Free Gift is more than just discounts and bundles; it also delivers a powerful, customizable Shopify upsell popup to capture customers at key buying moments. Known for its clean interface and flexible targeting rules, it’s ideal for both beginners and seasoned Shopify store owners.
Key features:
Multiple popup types such as: Frequently Bought Together, Volume Discount, Bundles, and Upgrade offers.
Flexible triggers when showing popups after add-to-cart, on cart page, checkout start, or exit intent.
Advanced targeting by product, collection, cart value, or customer type.
Analytics dashboard to track conversions and AOV lift.
Setup & customization: The app allows you to design upsell popups in minutes. You can change colors, fonts, product images, and copy to match your store’s look. Mobile layouts can be optimized separately, ensuring a smooth experience across devices.
Integrations: Works natively within Shopify’s ecosystem and supports integration with most email/SMS marketing tools.
Pricing:
Free plan available with basic features.
Paid plans start from $9.99/month, unlocking more popup types, targeting options, and analytics.
Pros:
Easy to set up and brand-match
Works alongside bundles and free gifts for layered promotions
Positive reviews for responsive support
Cons: While very flexible, some advanced animations and deep behavioral targeting require higher-tier plans.
Choose this if: You want a reliable, all-in-one solution that won't break the bank, gets you up and running in minutes, works flawlessly on mobile, and handles virtually any upsell scenario you can throw at it.
2.2 Wisepops AI Popups, Push, CRO: Most comprehensive features
Not built for Shopify
4.6/5 rating - 56 reviews
Wisepops AI Popups, Push, CRO is a Shopify popup app that stands out for its AI-powered personalization, allowing you to show your upsell popups that adapt in real-time to each visitor’s behavior and profile.
Key features:
AI-driven targeting, audience segmentation and content personalization based on behavior, location, cart value, etc.
60+ ready-to-use popup templates, including upsell, cross-sell, and time-limited offers.
Built-in A/B testing to refine offers
Integrations with email marketing tools
Setup & customization: Highly polished interface with live preview. AI suggestions can auto-generate messaging and offers based on your goals. Full design customization is available for those who want total control.
Pricing:
No free plan; 14-day free trial.
Paid plans start at $49/month, scaling with traffic volume.
Pros:
Highly customizable targeting rules
Extensive integration options
Cons: Pricier than most competitors, making it less ideal for startups or small stores.
Choose this app if: You're ready to leverage cutting-edge AI personalization to create truly smart upsell popups that adapt to each visitor, and you have the budget to invest in premium performance.
2.3 BOLD Upsell AI Smart Upselling: Enterprise-grade
💎Built for Shopify
4.5/5 rating - 582 reviews
BOLD Upsell AI Smart Upselling is well-known in the Shopify ecosystem for its powerful in-cart and checkout upselling, but it also offers highly customizable Shopify upsell popups designed for maximum impact at the right time.
Key features:
Conditional Shopify upsell popup offers that trigger based on cart contents, product type, or order value
In-cart and checkout popups to present upgrades or add-ons without interrupting the buying flow
Shopify upsell popup design customization to match your brand’s style
Compatible with Shopify Plus for enterprise-level needs
Setup & customization: BOLD Upsell AI Smart Upselling’s builder offers deep customization for advanced users, but also includes starter templates. AI suggestions make offer creation faster and more data-backed.
Pricing: Free plan available; paid from $9.99/month
Pros:
Enterprise-ready targeting and trigger options
Supports multiple popup placements in the shopping journey
Strong track record with high-volume merchants
Cons:
More advanced setup that is not the quickest for beginners
Mid-range pricing may be high for very small stores
Choose this app if:
You want to run AI-assisted upsell campaigns with the flexibility of advanced rules and funnel design. And your stores have a diverse product catalog, wanting highly targeted upsell flows, precise control over popup triggers and the ability to run complex upsell rules.
2.4 Kaching Discount Pop‑up Upsell: Budget-friendly
If you are looking for a Shopify popup builder that is simple and budget-friendly, Kaching Discount Popup Upsell is worth a look.
Key features:
Various conditions to trigger the popup: add to cart, exit intent, etc.; boost sales by offering frequently bought together, or Shopify also bought popup upsell campaigns to maximize order value.
Customize your popups/ Shopify pop up message with advanced filters, targeted options, and design tools.
Create a seamless popup experience without interrupting the customer journey
Setup & customization: Simple interface with preset templates for common upsell scenarios. You can tweak colors, fonts, and discount values easily.
Pros:
Very easy to use
Affordable
Cons:
Limited customization
Fewer advanced features
Choose this app if: You are small merchants looking for a quick and affordable upsell solution to nail the issue: How to upsell on Shopify using popup?
2.5 ConvertFlow: Test CRO Funnels - Marketing automation focus
Not built for Shopify
4.9/5 rating - 14 reviews
ConvertFlow: Test CRO Funnels is more than a popup tool; it’s a full marketing automation platform that includes Shopify popup builder capabilities. This Shopify upsell app gives you the power to quickly create, personalize, and test high-converting funnels, helping you optimize every conversion funnel for your store.
Key features:
Dynamic content personalization
No need for designers with 400+ Shopify popup templates based on top brands.
Integration with email/SMS platforms
Targeted popup funnels grow your list and upsells that grow your AOV and customer lifetime value
A/B testing
Setup & customization: Advanced builder supports conditional logic, branching flows, and tailored content for different audience segments.
Pricing:
Free plan available.
Paid plans start at $299/month.
Pros:
Highly customizable
Great for multi-step funnels
Cons:
Higher learning curve
Overkill for merchants who just need simple upsell popups.
Choose this app if:
You are larger stores or brands running complex CRO campaigns that also want Shopify upsell popups.
3. Some Shopify upsell popup example: High-converting popup design examples
Nothing beats learning from real success stories. Let's dive into how successful brands are crushing it with their Shopify upsell popup strategies—and discover exactly what makes their approaches so irresistibly effective!
3.1 Product upgrade popup: Living Spaces
Product upgrade popups prompt customers to choose a higher-tier product or add value enhancements. With strong purchase intent already in place, these offers feel like natural next steps, especially when they improve performance, durability, or user experience.
One great example comes from Living Spaces, a U.S.-based furniture retailer known for stylish, long-lasting home furnishings. When a customer adds a dining table to their cart, a popup appears offering a 5-year protection plan for an additional cost (around $149.25).
Not just a higher-tier product, adding valuable enhancements to customers’ purchase is also a smart way to set up a Shopify upsell popup.
Why it works:
Perfect timing: Popup appears right after the main product is added, when buying intent peaks.
Relevant enhancement: Protection plan complements a high-value furniture purchase.
Clear value: Simple, tangible benefit - 5 years of peace of mind.
Low friction: One-click “Add Protection” keeps the shopping flow smooth.
3.2 Quantity upsell: Simply Chocolate
Simply Chocolate, a Copenhagen-based premium chocolate brand, is known for crafting indulgent treats with high-quality ingredients and bold flavors.
Simple Chocolate’s quantity Shopify upsell popup example.
To boost sales, Simply Chocolate uses a quantity upsell popup. When a customer adds an item like the Speedy Tom bar to their cart, a Shopify upsell popup instantly appears, showing a free shipping progress bar and a curated selection of bestsellers, such as: Cookie Joe, Shopping Bag,...
The popup also lets customers know how much more they need to spend to unlock free shipping, a smart incentive to add extra items right away.
Why it works:
Dual incentive: Combines upselling with a free shipping threshold nudge.
Relevant add-ons: Offers popular, easy-to-add products that complement any purchase.
On-brand design: Maintains brand consistency with playful visuals and clean design.
3.3 Limited-time discount popup - Duradry
On Duradry’s Shopify store, when a customer adds a product like the Antiperspirant Deodorant Stick to their cart, a popup appears offering a 10% discount on their Deep Cleansing Body Wash, but only if they act fast.
An offer with a countdown timer on Duradry’s Shopify upsell popup.
A visible countdown timer (e.g., “Offer ends in 1:44”) creates urgency, while the copy “Most users pair it with” adds social proof. The product image, crossed-out original price, and bright red “Add to Cart” button make it quick and easy to accept the offer.
Why it works:
Urgency: The countdown timer pushes immediate action.
Relevance: It suggests a complementary item, increasing the value of the main purchase.
Social proof: “Most users pair it with” signals that it’s a popular choice.
Clear value display: It shows original vs. discounted price and highlights the savings.
3.4 Frequently bought together: Warby Parker
Warby Parker is a popular eyewear brand known for its stylish frames, transparent pricing, and customer-friendly home try-on program. Their “Frequently Bought Together” popup strategies give shoppers a convenient way to complete their eyewear set in one click.
For details, when a customer adds a pair of eyeglass frames to their cart, a popup appears suggesting matching sunglasses and a lens cleaning kit. The popup includes photos, combined pricing, and a one-click upsell Shopify “Add All to Cart” option under the “Frequently Bought Together” label.
Warby Parker with their Frequently Bought Together Shopify upsell popup.
Why it works:
Style + function: It offers a sunglasses version of the same frame, making it easy for customers to stay consistent with their look.
Practical add-on: A cleaning kit is a low-cost, high-utility item that complements any eyewear purchase.
Trust boost: The “Frequently Bought Together” phrasing signals social proof.
3.5 Subscription Offer - Magic Spoon
By presenting a subscription Shopify upsell popup at the right moment, usually after a product is added to the cart, brands can lock in recurring revenue while offering customers convenience, savings, and exclusive perks without any risk.
Magic Spoon, the high-protein, low-carb cereal brand famous for its nostalgic flavors, executes this perfectly. When a customer adds cereal to their cart, a colorful popup appears with the headline “Make it a subscription & save!”.
The subscription offer includes 20% off all subscription orders and other benefits.
Why it works:
Clear value proposition: Immediate savings plus physical perks make the offer enticing.
Long-term engagement: VIP launches and flexible flavor changes keep customers coming back.
Risk-free upgrade: The skip/cancel flexibility lowers commitment anxiety.
4. How to create an upsell popup Shopify: A step-by-step guide
Ready to bring your own upsell popups to life? You have two paths ahead. While custom coding gives you ultimate control, it demands serious technical expertise and ongoing maintenance headaches. For most smart merchants, third-party apps offer the sweet spot—powerful functionality without the complexity, plus you can launch your first popup today.
4.1 Custom-coded popups
A developer codes your Shopify upsell popup from scratch using HTML, CSS, JavaScript, and Shopify Liquid.
Pros:
100% control over design, triggers, and behavior
Can integrate deeply with your store’s unique logic
Cons / Limitations:
Higher upfront cost and time investment
Requires ongoing developer support for changes
Best for: Large brands with in-house dev teams or highly specific needs.
4.2 Third-party Shopify upsell popup apps (Recommended)
You can install a dedicated app from the Shopify App Store to quickly create, customize, and deploy upsell popups without coding.
Pros:
Rich targeting and triggering options (add-to-cart, checkout, exit intent popup Shopify, etc.)
Pre-designed templates to launch campaigns in minutes
Built-in analytics to track popup performance
Often integrates with other marketing tools
Cons:
Ongoing subscription cost
Some advanced features are locked behind higher plans
Best for: Most merchants, from small stores to enterprises, who want speed, flexibility, and proven CRO features without custom coding.
4.3 Example on setting up an upsell popup
Scenario: When a customer adds Product A to their cart, an upsell popup appears suggesting Product B because these items are often purchased together (Frequently bought together).
Step 1: Install the app (We will use Qikify Upsell BOGO & Free Gift as the example)
Step 2: Access the Manage promotion tab in the menu of the app, then select Product Bundle promotion.
Step 3: Set up your offer:
Set up and customize your offer
On the right side, you will see the Preview Section for your popup
Step 4: Filling the conditions of your offer, such as: Bundle settings, Discount settings, Combinations, and Schedule.
Step 5: After that, check your Preview Section on your right side:
Popup: means the Shopify upsell popup will appear as a separate overlay window that pops up on the customer’s screen, usually triggered by an action (like “Add to Cart”).
Embed: means the upsell is placed directly on the product or cart page as part of the page layout (inline), not as a separate Shopify popup window.
Step 6: Save your offer
💡 Pro tip: Resist the temptation to go all-out from day one. Start with one laser-focused, highly relevant upsell offer, let the data tell its story, then expand your arsenal once you've proven what works.
Resource: Learn how to add popup on Shopify store here.
Resource: Learn how to add popup on Shopify store here.
5. Best practices for high-converting upsell popups and common pitfalls to avoid
Here's the truth about Shopify upsell popup success: it's not just about showing another product, it's about becoming a mind reader. You need to present the perfect offer to the exact right person at that magical moment when they're most likely to say "yes!" Follow these proven upsell popup best practices to maximize conversions as well as common pitfalls to avoid.
5.1 Best practices for high-converting popups
Design:
Keep it clean, eye-catching, and brand-consistent with high-quality product images, on-brand colors, typography, and tone of voice.
Prioritize mobile upsell popups Shopify with large tappable buttons, quick-loading visuals, and readable text.
Targeting and timing:
Trigger after intent signals (e.g., right after add-to-cart or at checkout)
Segment your audience: intro deals for new buyers, bundles/loyalty rewards for repeat customers.
Limit frequency to one popup per session to protect UX.
Content and copywriting:
Lead with urgency, such as “Today only,” “Offer ends in 5 minutes,” “Last chance”, etc.
Focus on benefits rather than features..
Add clear CTAs like “Upgrade Now” or “Add to Cart.”
5.2 Common pitfalls that hurt performance
Furthermore, you can avoid these common pitfalls when setting up a Shopify upsell popup:
Too frequent popups can annoy customers and increase cart abandonment.
Irrelevant offers damage trust; targeting rules by product tags, collections, or purchase history instead.
Poor mobile UX (slow load, hard to close, misaligned) leads to bounces.
Generic messaging lacks impact, personalizing with dynamic product names, images, and cart-based pricing.
Choosing relevant products for your Shopify upsell popup is so important.
Conclusion
Mastering Shopify upsell popups is like unlocking a secret revenue stream that's been hiding in plain sight. When you tailor the right offers to the right customers at the perfect moment, you're not just improving their shopping experience—you're transforming every single transaction into an opportunity for bigger, more profitable orders, all without spending another dollar on ads.
Here are some key takeaways for you when choosing the right Shopify upsell app:
Make sure it supports the upsell types you plan to run (e.g., Frequently Bought Together, upgrades, subscriptions).
Ensure it offers analytics and A/B testing so you can measure results and improve.
Review pricing plans to see if they fit your budget and growth needs.
Pick an app with customization options that fit your skills, needs, and brand’s design and tone.
And if you are ready, you can start now:
Define your strategy
List required features for your upsell popup app
Select the best-fit app based on features, pricing, and ease of use
Start small with one high-relevance popup, measure performance, then expand to other types.
There are other ways to implement Shopify upsell popups with an app, but we hope this tutorial gives you a good start.
Learn more about insightful Shopify tips at our blog!
FAQs
Tide Dang
Content Creator | Qikify
With over seven years of experience in strategic marketing and content creation, I specialize in helping eCommerce brands craft high-impact campaigns that drive sales and customer engagement. My expertise in content strategy, social media, and data-driven marketing allows me to translate industry trends into actionable insights for Shopify merchants—helping them optimize their marketing efforts, attract the right customers, and boost conversions. My passion lies in empowering online businesses with the strategies they need to stand out and scale successfully in an increasingly competitive digital landscape.
TABLE OF CONTENT
- 1. What is a Shopify upsell popup? Types and benefits
- 2. Top 5 best Shopify upsell popup apps
- 3. Some Shopify upsell popup example: High-converting popup design examples
- 4. How to create an upsell popup Shopify: A step-by-step guide
- 5. Best practices for high-converting upsell popups and common pitfalls to avoid
- Conclusion
- FAQs
